Amanda Dazo, Creative Director
Mona You, Graphic Designer
We worked with the team at Precision Patient Outcomes to develop a new visual identity for their line of products under PPO Lab. The new brand was aimed to be innovative, inspiring, and approachable.
Because their previous line of products all featured the same packaging design and were therefore not visually distinct from one another, we recommended a comprehensive secondary color palette for their current and future product offerings. Each product was assigned its own unique color that could be utilized across packaging and other marketing materials.